Over a year ago I wrote an open letter to several faculty members of the University of Wisconsin – Madison. In the letter I voiced my concerns over the broken admissions process and broken academic protocols within the school and within other universities. I also discussed the importance of building a network and more importantly, maintaining the health of that network.

Well, this past weekend I attended my younger brother’s graduation at UW-Madison and I couldn’t help but think about how broken the system still is.

This is another open letter to the faculty members of UW-Madison.

(Before reading this letter, please note that I will be making this letter publicly available on my blog. Also, kindly take note of the recipients).
To: Chancellor Carolyn Martin – chancellor@news.wisc.edu
To: Provost Paul M. DeLuca, Jr. – provost@provost.wisc.edu
To: Director of Admissions, Steve Amundson – samundson@uwmad.wisc.edu
To: Dean of Students, Lori Berquam – lberquam@odos.wisc.edu
To: Vice Chancellor for Administration, Darrell Bazzell – dbazzell@vc.wisc.edu
To: Vice Chancellor for University Relations, Vince Sweeney – vsweeney@bascom.wisc.edu
CC: Executive Director, Youth Speaks – james@youthspeaks.org

5/20/2010
Dear Ambassadors and Respected Representatives of UW-Madison and Education,

It’s been over a year since my first letter to some of you regarding my concerns over the current admissions process, concerns over the current state of affairs within various academic departments, and concerns with the overall reverence (or lack there of) for the alumni network. This past weekend, I sat in the Kohl center watching my brother and his peers graduate in the same exact 2:30 pm “Bachelor’s and Master’s degrees from the School of Business and College of Engineering” ceremony I did two years ago. In attendance from my family was, in addition to myself, my parents, grandparents and sister. Simply being back in Madison and sitting in the Kohl center brought back all of the feelings I had when I was attending school. A sense of pride, distinction, loyalty, success, and belonging. All of these feelings came back full circle, and then I watched James Kass’s charge to the graduates and his words hit me like a ton of bricks.

In his closing remarks, he said:

“So I’m going to ask you to do something starting next week after you revel in this weekend celebrating all that you’ve done and all that you are. And when you wake up next week, always and forever celebrating all that you are and all that you’ve done, I want you to ask yourself if you’re satisfied. And I don’t care where you come down on the political spectrum, even if you passionately disagree with everything I believe in. I just want to know if you’re satisfied, and if you’re not, what it is you’re going to do about it, because the system has been designed perfectly to achieve the results it achieves.”

Almost a week later, I’m still asking this question, “am I satisfied?” And the answer is most certainly and emphatically “NO.”

I’m not satisfied because over a year ago I wrote some of you a letter voicing my concerns for your methods and system. How the university showed either a lack of interest, lack of means, or incompetency when evaluating and rejecting a potential UW candidate, my younger sister (and probably others). A person that would have most certainly strengthened the UW network and its legacies, which was a theme that was addressed in one of the speeches during the commencement ceremony (so much so that the alumni present in the ceremony were asked to stand among the crowd, I among those). Well, a year later I can report that my sister, a could-have been future UW-Alumni, has just finished her first year at Penn State with a 3.8 GPA making dean’s list both semesters. In addition, she was 1 of about 30 freshmen selected among an application pool of about 250 for the nursing program. Although I’m proud of my sister, I’m disappointed with UW because she could have been an asset and member of the badger network in years to come. Perhaps if the system hadn’t been “designed perfectly to achieve the results it achieves” she would have been accepted to UW and could have been sitting next to me in the Kohl center as a badger, your peer and ambassador, and not as an outsider. So I ask, what have you changed since last year? What steps have you taken to improve?

I’m not satisfied because over a year ago I voiced my concerns about a University that is trying “to compete in a rapidly changing world using obsolete methods and practices.” As this world becomes more complex, it will be less relevant for a student to earn a 4 year degree and some are already beginning to question its purpose. In addition, as technology becomes more advanced, it will become even easier to obtain the same level of education for a fraction of the cost. And with a fragile economy, unpredictable global markets, and diminishing job openings, what does the University do? It raises tuition for students and claims that it will benefit everyone. I ask how? How could this possibly benefit everyone or anyone? By increasing tuition for students and families, who are already struggling under current circumstances, we are supporting a system that was designed for a 9-5 industrial revolution. How can the University (or all universities for that matter) possibly expect to maintain its clout among other academic institutions when the best students either can’t afford tuition or aren’t accepted in the first place? Furthermore, why do you use broken metrics to evaluate these candidates? Metrics that look at grades from standardized tests (tests that might not be conducive to some of the brightest and most creative minds), metrics that look at grades from high school systems that were also designed for the 19th century, or worst off, metrics that do matter but are greatly overlooked – like leadership, entrepreneurship. Every aspect of our world is changing, some quicker than others, and if the academic institutions can’t adapt at least at a “satisfactory” speed, then “satisfaction” will be the least of our concerns because at that moment, we will be concerned most with survival as a society and as individuals.

At the end of the day, I respectfully ask that you take the same advice that was delivered to your students at their commencement ceremony. Like James, I’m here “to tell you that I’m not satisfied, but that I am one of many trying to do my work, knowing that it’s in your hands now and hoping that you’re willing to do yours.”

Please don’t be complacent. Please don’t raise tuition because it’s the only way. Please don’t reject exceptional students because they don’t fit your admissions template. Please don’t support a broken system.

But most of all, please challenge the status quo among other academic institutions because tomorrow is very different from today, and if you do this, you will secure a bright future for our university, its legacy, and indirectly, our society.

My Very Best Regards,

Dan Reich

Class of 2008′

Dear Ambassadors and Respected Representatives of UW-Madison and Education – A Year in Review is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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It will be very different in 10 years.  It is very different now.

Pretty soon those backpacks carrying 100 lbs worth of textbooks will be replaced by one, 10.2 oz Amazon Kindle or even your iPod.

From Gizmodo:

iTunes U will be teaming up with universities and other education establishments to offer a free hosting service for educators.

As information continues to become more widespread and readily accessible, the question becomes, what value does a physical university really have?

If I can get the same education for free either on the Internet or through other distributed devices, why do I really need to be in a classroom, or furthermore, why do I even need to be in a University?

Students can take courses online and learn what they need to learn with companies like Phoenix, Kaplan, BigThink, Academic Earth and even YouTube (Dear Ambassadors and Respected Representatives of UW-Madison and Eduction).

The “Degree” is beginning to seem less and less valuable (in many cases, but not all) when you can learn what you want, when you want, where you want , and apply those lessons to real world applications. This to me, is infinitely more valuable than doing homework or taking tests in an insulated environment.

However, being in a physical university does have its advantages. You are surrounded with like-minded individuals and have a very good chance at meeting the right people, and creating some real value for the real world. Then again, can’t we just do that online?

“School Spirit Skit 2” – Kanye West (The College Dropout)

You keep it going man, you keep those books rolling,
You pick up those books your going to read
And not remember and you roll man.
You get that a sociate degree, okay,
Then you get your bachelors, then you get your masters
Then you get your master’s masters,
Then you get your doctron,
You go man, then when everybody says quit
You show them those degree man, when
Everybody says hey, your not working,
Your not making in money,
You say look at my degrees and you look at my life,
Yeah i’m 52, so what, hate all you want,
But i’m smart, i’m so smart, and i’m in school,
And these guys are out here making
Money all these ways, and i’m spended mine to be smart.
You know why?
Because when i die, buddy, you know
What going to keep me warm, that right, those degrees

I’m not suggesting students drop out of school.  Just, reconsider HOW and WHERE you get your education and reconsider HOW and WHEN you apply what you’ve learned to the real world.

A fantastic piece was written yesterday in the NYTimes.com by Mark C. Taylor titled, End The University As We Know It. If you are going to read one thing today, please read this piece.

An excerpt from the piece:

GRADUATE education is the Detroit of higher learning. Most graduate programs in American universities produce a product for which there is no market (candidates for teaching positions that do not exist) and develop skills for which there is diminishing demand (research in subfields within subfields and publication in journals read by no one other than a few like-minded colleagues), all at a rapidly rising cost (sometimes well over $100,000 in student loans).

Widespread hiring freezes and layoffs have brought these problems into sharp relief now. But our graduate system has been in crisis for decades, and the seeds of this crisis go as far back as the formation of modern universities. Kant, in his 1798 work “The Conflict of the Faculties,” wrote that universities should “handle the entire content of learning by mass production, so to speak, by a division of labor, so that for every branch of the sciences there would be a public teacher or professor appointed as its trustee.”

Unfortunately this mass-production university model has led to separation where there ought to be collaboration and to ever-increasing specialization. In my own religion department, for example, we have 10 faculty members, working in eight subfields, with little overlap. And as departments fragment, research and publication become more and more about less and less. Each academic becomes the trustee not of a branch of the sciences, but of limited knowledge that all too often is irrelevant for genuinely important problems. A colleague recently boasted to me that his best student was doing his dissertation on how the medieval theologian Duns Scotus used citations.

worth the entire read..more here…

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On the future of education is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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There are three key components admissions officers look at when reviewing students’ college applications:

• Standardized Test Scores
• Grades
• Subjective Qualities

Today, most large universities are faced with the challenge of reviewing thousands of applications in a way that equally addresses all three pillars of admissions.

But, can they really pay equal attention to all three? Should they?

Consider how subjective or objective each category is.

• Standardized Test Scores – Very black and white. Every student takes the same test. 100% objective
• Grades – Not so black and white. Students go to different schools, have different teachers, different text books. 50% objective, 50% subjective.
• Subjective Qualities – Extra curricular, essays, volunteering, leadership, etc. 100% subjective.

In a world that is losing economic and industrial boundaries (the world really is flat), people with “smarts”, high IQs, and academic mind sets are becoming commoditized. Look no further than India to see how bright minds, engineers and mathematicians,  are literally being cranked out in the hundreds if not thousands or millions.

The most valuable quality of tomorrow’s work force will be those with leadership skills. Motivation. Determination. Communicative abilities. Marketing abilities. A way to stand out to be bold, different. Unique.

Having the “smarts” is absolutely critical, but without an effective way to leverage your “smarts”, you become less valuable to yourself and employers.

Universities need to reevaluate how to consider all 3 pillars on an equal basis, with new methodologies and in a way that scales with the thousands of applications. They need to appreciate the value of the “Subjective Qualities” more so than they do now. This is not an easy task, but I’m confident some folks are up to the challenge.

After speaking with Steve Amundson, the new Director of Admissions at UW, I believe there are those individuals who are certainly capable and willing to meet these challenges. Steve is one of those people and I wish him the best of luck.

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3 Pillars for College Admissions is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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In the back of my mind I’m always thinking about education and change. Below is an open letter written to some faculty members of my alma-mater about the importance in recognizing that change.

(Before reading this letter, please note that I will be making this letter publicly available on my blog. Also, kindly take note of the recipients.)
To: Chancellor Carolyn Martin – chancellor@news.wisc.edu
To: Provost Julie Underwood – junderwood@wisc.edu
To: Director of Admissions, Steve Amundson – samundson@uwmad.wisc.edu
To: Dean of Students, Lori Berquam – lberquam@odos.wisc.edu
To: Senior Policy and Planning Analyst, Hazel Wade – symonette@bascom.wisc.edu
To: Associate Dean of Students, Argyle Wade – awade@odos.wisc.edu

3/31/2009
Dear Ambassadors and Respected Representatives of UW-Madison and Education,

I am writing to you out of extreme concern for the future well being of my alma-mater and your home, UW-Madison. The admissions process, curriculum structure, and speed to iterate are overwhelmingly frustrating and alarming. The arguments and issues addressed throughout this letter only reflect my first hand experiences, but I firmly believe these issues are far-reaching and not specific to UW. Nevertheless, these issues exist and must be addressed, or at the very least, must be thoroughly considered. By way of introduction, my name is Dan Reich and I am a recent graduate (May 08’) from UW-Madison’s College of Engineering (Electrical). During my four year tenure at UW, I was able to accomplish some great things, including but not limited to:

• Initiated into Eta Kappa Nu (Electrical Engineering honor society)
• Awarded inaugural Accenture Leadership Center (ALC) Foundation award for my work in launching Accenture’s very own leadership program across the school of business and college of engineering
• Certified in Wisconsin’s Center for Applied Microelectronics whereas I was able to conduct Terahertz generation research
• Started and founded two independent Limited Liability Companies while attending school

Additionally, I have a younger brother Jeremy who is currently enrolled in UW’s school of business where he is double majoring in real estate and risk management. I also have a younger sister, who I would like to say is also a legacy, but was recently rejected by the UW admissions office. A sister who admittedly did not score as high as she could have on her SATs, but did have excellent remarks in school, as well as other critical skill sets and experiences (she also attended UW’s summer program). This is an individual who if assessed in relation to her peers, in my objective estimation, is a stronger candidate for success than most. Nevertheless, I believe the admissions process is critically flawed and this belief is not exclusively dependent upon my sister’s recent rejection.

While I believe the admissions process in general could be significantly improved, (which I’m more than happy and eager to discuss with any admissions officer at UW at any point in time), I will start my focus on the issue of networking in light of recent events.

As an individual who is currently working in a digital media and technology startup company specializing in social networks, emerging trends and technologies, I understand the importance of networks. Networks are literally changing the world. We see it happening everyday as companies like Google, Facebook, LinkedIn, Etsy, Twitter and others utilize the power of what Mark Zuckerberg calls “elegant organization.” When a single node is affected on a network, those directly tied to that node, piece of information or person also feel a change. The connections are what is most important. So, how does this have any relevance to the admissions process?

UW-Madison, as well as other schools throughout our society, should know this answer better than anyone else. Since 1848, UW has been building a super network of students and alumni. Every year UW graduates about 10,000 students who go on into the working world thus strengthening the badger universe. These are people who are ambassadors to the UW brand and are lifelong members of the network, and additionally each member has numerous other networks that are additive in value to the primary group: what we call Badgers.

Now you might imagine what I was thinking when I heard that my sister was not admitted into UW. A school that had endured not only my sweat, blood and tears, but also that of my brother. A school in which I had given money, time, but most importantly, a tremendous amount of value through conversation and action. So again, when I heard that my sister did not get into UW, you might think my reaction was “Why didn’t she get in?” but instead, my reactions were:

• Why is the school degrading the network it has worked so hard to build?
• How do you review applications? Why do you do it that way?
• Doesn’t the school consider an applicant’s legacy within the school, and more importantly, their track record (I had a 2.5 GPA first semester and graduated with honors)?
• Why didn’t I get a phone call from the school saying, “Dan, we just wanted to take the time and let you know that your sister did not get into the school?” or “Dan, if you and your sister are willing, we would be more than happy to go over why she wasn’t accepted?”
• Why would I want to continue to support an entity that I believe has poor judgment?

In one phone call, you could have showed that you still care about your network in a very personal and meaningful way. Instead of strengthening your network, you weakened it.

How do you expect to compete in a rapidly changing world using obsolete methods and practices? Students are beginning to realize getting a “degree” is less valuable than getting practical, real world work experience. They can take courses online and learn what they need to learn with companies like Phoenix, Kaplan, BigThink, Academic Earth and even YouTube. Why spend $500/semester on books when I can get the same information free online? Why would students want to pay full tuition to an accredited university when at the end of the day they are taught linear algebra by a teacher’s assistant that speaks poor English, makes continual mistakes (which were witnessed by a head of department), and has inconsistent grading (this happened to me junior year. That semester I had a 4.0 GPA until given a C by a TA)? Why implement practices that have students cramming for exams instead of using methods enabling true adoption of the material (I wrote a piece about this on my blog entitled, The University of Nothing. This post received over 60 comments from various communities and sites, and the consensus was that current education systems are in trouble. I’m also willing and eager to discuss this point further with any faculty member. In fact, I had this conversation with one of my engineering professors when he asked my opinion on “why the enrollment in engineering was decreasing.” He was giving a presentation to his peers on this very topic).

In any case, this letter is not intended to bad-mouth or criticize current practices at UW. It is however intended to act as a wake-up call. I only and respectfully ask two things:

• Please reconsider how you value your network and remember that we among the network are all ambassadors to UW-Madison. We are your most valuable asset.
• Please reconsider how UW-Madison can take the lead and become the most efficient and attractive educational institution of tomorrow. The world is changing and so should you.

Again, I’m happy to speak to anyone and everyone about these issues. Please feel free to leave comments on my blog or send me an email at reich.ny [at] gmail [dot] com. I most welcome a phone call and conversation.

My Very Best Regards,

Dan Reich

Dear Ambassadors and Respected Representatives of UW-Madison and Education is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
Follow me on Twitter: @DanReich Facebook: Facebook.com/danreich

My previous post titled University of Nothing, generated a ton of meaningful, insightful, and thoughtful response.

J.T O’Donnell of Careerealism.com adds some tremendous value and insight to this subject as she draws some parallels between my post and that of Sir Ken Robinson‘s new book, The Element: How Finding Your Passion Changes Everything. In her post:

However, I put my money on those who understand the simple truth to getting on track professionally: a discovery learning approach to finding a career that leverages a person’s own unique intelligence is the best way to find what they’re looking for. When put together, Reich’s and Robinson’s thoughts on learning and intelligence unlock the secret to finding professional success.

While I completely agree with this assessment, I would take this one step further:

When put together, Reich’s and Robinson’s thoughts on learning and intelligence unlock the secret to finding professional and PERSONAL success.

So what would the University of Nothing actually look like? I briefly outlined how the process might look if it were applied in an institutional setting:

Here are a few common themes I’ve noticed and how they could be applied to my University of Nothing (commented in Seth Godin’s Triiibes):

1. Identify a general area of study (math, electronics, science, English, etc)
2. Define a project, task, or end goal that is too hard for the students. (ie. prove a math theorem, build a robot, write a simple web application, write an essay using certain allegory or prose, etc)..just make it hard. And if they don’t like it, let them suggest a different end goal. One that intrigues them (within the same subject)
3. Outline certain checkpoints for the students, and have them work towards each checkpoint (proof, concept, approach, methodology, etc). Build the approach so it forces analytical thinking and independence.
4. Meet with the students at each checkpoint and discuss how they got there. Offer multiple suggestions for next steps without giving them a definitive answer.
5. Review final product and discuss the various elements. Once the student has reached this point, you can take a more traditional approach to teaching (what I call cram-sorption), because by this point, the student will know the pain points, and will look to learn what they lacked in the process. They will most likely retain the information at the end of the process, than from the initial onset.

Teachers can help facilitate the learning process, and guide along the way, but at the end of the day, it’s all on that person to know how to get things done.

Bottom line: Education reform is needed and with question marks lingering over the economy, government, or society as a whole, 2009 may be the year that we see some of this reform. Whether or not it comes directly from government and the new Obama administration, private schools, or new and innovative startups, a change will occur because it has too and because people are fed up with this broken system.

Bailout in the financial sector, bailout in the auto sector, next…bailout in the education sector.

A complete revision of how we teach our children is long overdue. Whenever I go to school events I can’t help but notice what an unispiring environment these buildings are. – Bodo Albrecht

For those of you that haven’t seen Sir Ken Robinson speak, I highly recommend watching this:

My primary teaching goal is teaching folks how to think. I don’t care what they’re learning; the process is the real value. – Joel D Canfield

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University of Nothing – Part II is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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I’m founding a school called the University of Nothing.

This is a school that teaches no subject matter directly. Instead, this university will teach you how to learn, and while learning how to learn, you will indirectly learn something else.

My past 4 years in college, I’ve learned by a process that I will call cram-sorption learning. Information is given to you (for the most part) and it’s up to you to learn it (or cram for it) and spit it back on tests. The reality is, after that test is over, many people forget everything they’ve just learned.

Students and schools today should learn through a process which I will call discovery learning. A process by which no information is given, except for an overall goal or objective. In this model, students will be required to do whatever is necessary to find, learn, and complete the task. Accessible Information has become so huge, widespread, and abundant, that I could learn anything I wanted to if I just knew how to look and if I applied a different way of thinking.

If this is successful, my students of the University of Nothing will be prepared to prepare themselves for any job or new career no matter what the situation.

Applications available soon…

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The University of Nothing is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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A while back I wrote about the relevance (or lack their of) of the systematic approaches taken by the public school systems and large universities. I would argue that practical and relevant hands-on approaches need to be implemented to better educate the youth in such a competitive global economy. In many instances, parents recognize the need for specific types of education. In fact, one of my relatives has a tutor come to his house once a week to teach his son conversational Japanese, as his business realizes economic growth with Japanese based companies. Fred Wilson also recognizes the importance of practical education and so, in his post today he writes:

“But this year we went one step further. We got our son Josh a young teacher who came over in the evening once a week and taught him how to write code and make a rudimentary computer game. We didn’t know of anywhere in the city to send Josh for this kind of class, so we contacted a local company, Blue Tomato, that provides supplemental tutoring and test preparation.”

Imagine a classroom that prepares students for TODAY’s world, for TODAY’s challenges.

I was fortunate enough to have a high school teacher that also recognized the extreme importance of technology in the classroom (I thank him for his role in influencing me to pursue Electrical Engineering). His name is David Peins and his company is Robodyssey. In his high school Robotics class, we were taught math, physics, electronics, and computer programming all while building robots (my robot can be seen below), and this all happened between the 9th and 12th grade. I learned about semiconductor devices, NPN, PNP transistors, tutebot circuits, and more, 3 years before they were even introduced to me in my Semiconductor Devices classes, (my junior year of college).

If America is going to keep up with the ever changing, fast paced global economy, we need these types of teaching mediums. One that provide relevance to today’s technological and societal challenges, while extracting the most value out of a classroom setting.

“I believe in engaged education and I believe in pushing the envelope and trying new things. Things like this.

Our kids are growing up in a different world than we did. We have to teach them using these new tools. Not just the ones that were used on us.“

Fred W. could not be more right.

My Robot (and Chris Murphy) from HIGH SCHOOL: (The robot was a self-navigating, automated fire fighting robot. It autonomously navigated a maze using ultrasound and infrared sensors, found a lit candle in one of the rooms, and blew out the candle)

Educating youth with subject matter that matters is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
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The industrial revolution created more than just automobiles, factory lines, and blue collar jobs. It created a structured day. The 9 to 5 with allocated time for lunch. Most people experience this routine daily in their own workplaces, and this is all a result of our education system. Just think back to your high school routine.

This same system also builds us for productivity, efficiency, and accuracy (I am writing this post in my college library, watching students do whatever is necessary to get A’s).

And there is nothing wrong with this. We should all strive to do our best. At the end of the day, we should give ourselves the best opportunities possible. The best chance for that great job.

But when it comes to our education, should A’s constitute “the best”? A simple measurement of how right or wrong you were in any given specified topic?

We are now in an era that can not and will not survive of off productivity and efficiency, but can only survive off of innovation and creativity. You cannot turn on the news today without hearing about global warming, dependence on oil, broken education, a looming recession, broken government, broken health care, global competition,….the list goes on.

And as I sit and watch all of these students (still in the library) cramming their brains, striving for that “A”,…is this the generation responsible for fixing all of these problems? A generation that was literally built for that 9 – 5 job? A generation that was rewarded based on the amount of A’s they had on their report card?

We are now in a global economy. American productivity is rivaled by cheaper labor, longer hours, and minimal wages, all taking place over seas in exponentially growing economies such as China and India.

We also face significant local, regional, and global issues on the micro and macro levels.

How does America compete and address these challenges? How does my generation compete and address these challenges?

Innovation. Creativity. (Sir Ken Robinson gives a great talk on this at a TED conference).

Does our current education system encompass these necessary virtues? Are we preparing our citizens for tomorrows society?

I now have to return to my studies so I can try and get that “A”.

What’s the point of exams? is a post from... Dan Reich - A Student - Learning, Living at the Intersection of Technology, Business, and Innovation.
Follow me on Twitter: @DanReich Facebook: Facebook.com/danreich